News And Products — symbol

WHAT DOES THE EVIL EYE MEAN

Despite its recent presence in fashion and jewelry trends, the eye symbol actually represents more than just a passing aesthetic fancy. The eye symbol is both a talisman (good luck) and an amulet (protective). Wearing eye jewelry is handy, as you can carry your charm to assist you in your every day life.

The evil eye (curses/ black magic) has actually been part our psyche for thousands of years and is taken seriously in religions, cultures and belief systems across the globe. The universal human belief in curses, bad luck and negative energy is alive and well even in our techno world. It is thought that wearing evil eye jewelry can help you harness the magical power of the eye symbol to repel the evil and enhance good fortune.