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Swarovski

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Swarovski
SWAROVSKI: Luxury Brand Fashion Jewelry

The sparkling allure of Swarovski crystal jewelry and objects has everyone who encounters their products mesmerized. A store on every high street, this juggernaut of a designer jewelry brand has since its beginnings, continued to expand and evolve into a multi-million dollar family owned corporation. With spectacular designs and sleek marketing campaigns, Swarovski, though a fashion jewelry brand, has managed to firmly embed itself in the high-end fine jewelry sector.

FASHION JEWELRY VS FINE JEWELRY
The main difference between fashion jewelry and fine jewelry comes down to what type of materials were used to make them.

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THE DIFFERENCE BETWEEN PURE SILVER AND 925 STERLING SILVER

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THE DIFFERENCE BETWEEN PURE SILVER AND 925 STERLING SILVER

Difference between between pure silver and 925 sterling silver

Pure silver has 99.9% of silver, and a small content composed of other metals such as copper. Sterling Silver consists of 92.5% silver, and the remaining part consists of mostly copper. This is the reason why Sterling Silver is popularly referred to as 925 Sterling Silver or just 925 Silver.

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Why Wear Evil Eye Jewelry?

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Why Wear Evil Eye Jewelry?

Why Wear Evil Eye Jewelry?      

The symbol was first recorded by the Mesopotamian about 5,000 years ago but may actually have originated as early as the Upper Paleolithic age. We find this symbol in Jewish, Christian and Muslim cultures as well as Buddhist and Hindu societies.

The Evil Eye Meaning

The evil eye is a curse believed to be cast by a jealous glare or some other negative energy, which is usually directed towards a person who is unaware. Many cultures believe that receiving the evil eye will cause one misfortune, bad luck or injury. Jewelry, talismans, and amulets with the eye symbol were created to give the wearer protection against the evil eye.

Evil Eye Pendant Benefits

Wearing this protective symbol for good fortune or as a protection from the power of the evil negative energy is a cultural commonality amongst the believers. Elevate Jewelry Co has a large selection of 925 sterling silver evil eye amulets which include earrings, pendant necklaces, and bracelets to provide protection from the curse of the evil forces.

                                 

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THE TIFFANY T COLLECTION

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THE TIFFANY T COLLECTION

THE TIFFANY "T" COLLECTION BY TIFFANY & CO

Tiffany & Co have been an iconic jewelry institution since it was first founded by Charles Lewis Tiffany and John B. Young in 1837. There have been many amazing designers that have contributed to the success and design aesthetics of the famous jewelry company, with each designer collection reflecting the social and cultural time and jewelry trends of each era. 

Tiffany T collection by Tiffany & Co has captured the modern women with its contemporary clean lines and graphic T motif, making it a successful recognizable iconic Tiffany aesthetic.  
This amazingly modern collection debuted in 2014 and was created by Francesca Amfitheatrof. It was also her first collection as a design director for Tiffany & Co. Her design philosophy was using simplicity to represent the energy of the women of New York and the city they live in. 

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WHAT DOES A SNAKE SYMBOLIZE

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WHAT DOES A SNAKE SYMBOLIZE

SNAKE SYMBOL

Historically, the snake symbol has been around since the Paleolithic era and is one of the oldest and global mythological signs used in magico-religious rituals and stories.

It has been used as a  symbol of the primeval life force as well as a sexual fertility symbol. As snakes shed their skin, they are also symbols of rebirth, transformation, immortality, and healing. The snake can also represent the duality of good and evil.

SERPENT MEANING

What is the difference between a serpent and a snake?
The Serpent is a Latin derived word and another word for snake.

OUROBOROS MEANING

OUROBOROS is an ancient Greek word that translates into οὐροβόρος, and means (oura), "tail" +  (bora), "food". It is an ancient snake symbol depicting a serpent or dragon eating its own tail. The ouroboros is known as a symbol for eternity and the cycle of life, death, and rebirth. 

The oldest-known ouroboros symbol was found in the tomb of Tutankhamen. Embedded in ancient Egyptian iconography, it was adopted by Western civilization and was used in the Greek magical tradition and also as a symbol in Alchemy, Gnosticism and Hermeticism.

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